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Thursday
Nov172011

Chk Chk Chk.


I was very excited to receive this project since Chk Chk Chk happens to be one of my favorite artists and I had the privilege of seeing them at Coachella and Outsidelands this year.

The first thing I was told was the design had to be black and white and really pop... something that could be spotted as you drive by it and know instantaneously (if familiar with !!!) that they were coming to town.

I kept a minimalist approach to the poster and of course made it my favorite size (11x17).  The entire design was created in Illustrator.  I added the different lines to help drive the eye towards the information... you will be seeing these all around LA in the coming week and I have to say I am proud to be working with such a great artist.

Currently listening to !!!, Soulwax and Digitalism.

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